MOJO MEDIA LLP

A company promoted by professionals who have hands on experience in the Media & Entertainment industry. Promoters possess combined experience of more than 60 years in Content Creation, Marketing and Management. Promoters have worked with companies like HMV- Saregama, Percept Picture Company, Tata Elxsi, T-Series, Times Of India, Moser Baer Entertainment, Maverick Productions, Direct Access. Vast experience in Films and Music marketing, syndication, promotion, media planning & buying.

Scope Of Work

Media Planning & Buying

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  • Scientific planning of all media-Print, Electronic (radio & TV), OOH, Digital.
  • Recommend optimum Media Mix & Channel Mix.
  • Theatrical plan for trailers.
  • Recommend Medianet deals.
  • Get the ideal print plan for listing Ads for film release.
  • Digital & Social Media spends based on specific target segmentation.
  • Plan and execute outdoor media at effective and competitive rates.
  • Recommend and implement an ideal Radio Plan.
  • Identify new & innovative media platforms.
  • Keeping close tab on CPRPs/rates and extracting best buys for television.
  • Looking out for opportunity buys which will give us ROI multiplier.
  • Tie up with partners for barters (where ever possible ) to offset costs.

Positioning of Films

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  • Identify the right PR for the film and monitor the progress.
  • Work closely with film’s creative team and PR to plan film positioning and communication strategy.
  • Monitor the impact of communication and make necessary changes if required.
  • Identify designers for print publicity and work closely with them to achieve desired look & feel.
  • Source and work closely with promo makers to ensure look and feel is congruent to the positioning strategy.
  • Monitor and keep the marketing budgets under check.

360 Degrees Marketing Solutions For Feature Films

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  • Identify/ Finalize partners for PR/ Distribution/ Promotions
  • Positioning of Films
  • Identify Relevant Media Vehicles to Promote film
  • Media Planning & Buying
  • Activation & Events
  • Supervise all communication
  • Distribution
  • Brand Alliance & Partnership
  • Content Tie-up
  • Syndication

FIND ABOUT WHAT WE’RE ALL ABOUT

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Review Some Facts About Us

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